With over 33 years of mass production experience and core competencies in
plastics injection molding and aluminum die casting; the marriage of such, with
forward thinking LED technology and engineering, has produced the first and only
full line of Isolated Phosphor Technology (IPT™) based LED direct replacement
light bulbs manufactured by Matrix Lighting sold and distributed under the brand
Viribright Benchmark by VBL.
Tripp Smith assumed the role of the new Vice President of Sales for the
retail channels and brings with him a real depth of expertise and passion
experience for the lamp business. With extensive sales and executive leader
experience, Smith and the entire VBL sales teams have over 100+ years of
lighting sales experience and are poised to strengthen VBLs placement in the
North American market.
“I’m very excited about joining the Viribright sales team.” Smith said. “I
believe that the combination of our cutting edge technology, combined with our
brand, assortment, shapes, sizes and color temperatures put us in a position to
win in the LED Light Bulb market in North America.”
“We are excited to have Tripp enter into a leadership role within our sales
team” – said Jim Hardaway SVP of VBL. “We look forward to expanding our existing
market share and seeing even more energy efficient Viribright LED light bulbs on
retail shelves in the near future.“ “These are exciting times and we have the
intention to remain a significant player in the transformation to energy
efficient LED lighting in our markets.”
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